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Managing marketing / Francis Nicholson, Richard Meek, Andrew Sherratt.

by Nicholson, Francis | Meek, Richard | Sherratt, Andrew.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Amsterdam : Elservier Butterworth-Heinemman, c2009Availability: Items available for loan: UMI Main Library (2) Call number: 658.8 NIC, ...

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The marketing planning process / Ray Donnelly, Graham Harrison, Phil Megicks.

by Donnelly, Ray | Harrison, Graham | Megicks,Phil.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Elservier Butterworth-Heinemman, 2009Availability: Items available for loan: UMI Main Library (2) Call number: 658.802 DON, ...

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Project management in marketing / Frank Mckee ... [et al.].

by McKee, Frank.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Boston : Elservier Butterworth-Heinemman, c2009Availability: Items available for loan: UMI Main Library (3) Call number: 658.8 PRO, ... Not available: Checked out (1).

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Strategic marketing : Planning & control / Graeme Drummond, John Ensor, Ruth Ashford.

by Drummond, Graeme | Ensor, John | Ashford, Ruth.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Amsterdam : Elservier Butterworth-Heinemman, c2008Availability: Items available for loan: UMI Main Library (14) Call number: 658.802 DRU, ...

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Managing marketing : Marketing success through good management practice / Roger Palmer, Juanita Cockton, Graham Cooper.

by Palmer, Roger | Cockton, Juanita | Cooper, Graham.

Edition: 1st ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Oxford : Elservier Ltd., c2007Availability: Items available for loan: UMI Main Library (4) Call number: 658.8 PAL, ...

Books-General
Marketing strategy and competitive positioning / Graham J. Hooley, Nigel F. Piercy, Brigitte Nicoulaud.

by Hooley, Graham J | Piercy, Nigel | Nicoulaud, Brigitte.

Edition: 4th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Harlow, England ; New York : FT Prentice Hall, 2008Availability: Items available for loan: UMI Main Library (6) Call number: 658.802 HOO, ...

Books-General
Global Marketing Management / Warren J. Keegan.

by Keegan, Warren J.

Edition: 5th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi : Prentice Hall, c1995Availability: Items available for loan: UMI Main Library (7) Call number: 658.8KEE, ...

Books-General
Marketing management / Philip Kotler.

by Kotler, Philip.

Series: Prentice Hall International series in marketingEdition: 10th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: London : Prentice Hall International (UK), c2000Availability: Items available for loan: UMI Main Library (12) Call number: 658.8 KOT, ... Not available: Not for loan (1).

Books-General
Strategic marketing decisions in global markets / Isobel Doole, Robin Lowe.

by Doole, Isobel | Lowe, Robin.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Australia ; [London] : Thomson Learning, c2005Availability: Items available for loan: UMI Main Library (4) Call number: 658.802 DOO, ...

Books-General
Marketing management in practice - Paper 8 : Study text for exams in Dec 08 & Jun 09 / CIM.

by CIM.

Edition: 6th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: London : Learning Media, c2008Availability: Items available for loan: UMI Main Library (2) Call number: 658.8 CIM, ...

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Services marketing management / Peter Mudie, Angela Pirrie.

by Mudie, Peter | Pirrie, Angela.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Amsterdam : Butterworth-Heinemann, c2006Availability: Items available for loan: UMI Main Library (4) Call number: 658.8 MUD, ...

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Strategic marketing management : Planning implementation and control / Richard M. S. Wilson, Colin Gilligan.

by Wilson, Richard M. S | Gilligan, Colin.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Oxford : Butterworth Heinemann, c1997Availability: Items available for loan: UMI Main Library (3) Call number: 658.8 WIL, ...

Managing customer relationships : A strategic framework / Don Peppers, Martha Rogers.

by Peppers, Don | Rogers, Martha.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Hoboken, NJ : John Wiley & Sons, c2004Availability: Items available for loan: UMI Main Library (7) Call number: 658.812 PEP, ...

Books-General
Lateral marketing : New techniques for finding breakthrough Ideas / Philip Kotler, Fernando Trias De Bes.

by Kotler, Philip | De Bes, Fernando Trias.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Hboken, NJ : John Wiley & Sons, c2003Availability: Items available for loan: UMI Main Library (2) Call number: 658.8 KOT, ...

Books-General
Principles of direct and database marketing / Alan Tapp.

by Tapp, Alan.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Harlow, England : Prentice Hall, c2005Availability: Items available for loan: UMI Main Library (6) Call number: 658.872 TAP, ...

Books-General
Marketing management / Philip Kotler, Kevin Lane Keller.

by Kotler, Philip | Keller, Kevin Lane.

Edition: 12th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Upper Saddle River : Pearson Prentice Hall, c2006Availability: Items available for loan: UMI Main Library (8) Call number: 658.8 KOT, ...

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Marketing management : A strategic decision-making approach / John W. Mullins, Orville C. Walker Jr., Harper W. Boyd Jr.

by Mullins, John W | Walker, Orville C | Boyd, Harper W.

Edition: 6th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York : McGraw-Hill, c2008Availability: Items available for loan: UMI Main Library (2) Call number: 658.802MUL, ...

Books-General
How to write a marketing plan / John Westwood.

by Westwood, John.

Series: Creating successEdition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: London ; Philadelphia : Kogan Page, 2004Availability: Items available for loan: UMI Main Library (1) Call number: 658.802 WES.

Books-General
How to write a marketing plan / John Westwood.

by Westwood, John.

Series: Creating successEdition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: London ; Philadelphia : Kogan Page, 2006Availability: Items available for loan: UMI Main Library (1) Call number: 658.802 WES.

Books-General
Strategic marketing decisions in global markets / Isobel Doole, Robin Lowe.

by Doole, Isobel | Lowe, Robin.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: London : Thomson Learning, 2005Availability: Items available for loan: UMI Main Library (1) Call number: 658.802 DOO.

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