How to write a marketing plan / John Westwood.

By: Westwood, JohnMaterial type: TextTextSeries: Creating successPublication details: London ; Philadelphia : Kogan Page, 2006Edition: 3rd edDescription: vi, 129 p. : ill. ; 22 cmISBN: 9780749445546Subject(s): Marketing -- ManagementDDC classification: 658.802
Item type: Books-General
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Current library Collection Call number Status Date due Barcode
UMI Main Library
Seen During Stock-taking 658.802 WES (Browse shelf(Opens below)) Available 2011-531

Includes bibliographical references (p. [126]-129).

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