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Value-based marketing : Marketing strategies for corporate growth & shareholder value / Peter Doyle.

by Doyle, Peter.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Chichester, England : John Wiley & Sons, c2008Availability: Items available for loan: UMI Main Library (2) Call number: 658.8 DOY, ...

Books-General
Value-based marketing : Marketing strategies for corporate growth & shareholder value / Peter Doyle.

by Doyle, Peter.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Chichester, England ; Hoboken, NJ : John Wiley & Sons, c2008Availability: Items available for loan: UMI Main Library (2) Call number: 658.8 DOY, ...

Books-General
Marketing management and strategy / Peter Doyle, Philip Stern.

by Doyle, Peter | Stern, Philip.

Edition: 4th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York : Financial Times Prentice Hall, 2006Availability: Items available for loan: UMI Main Library (2) Call number: 658.8 DOY, ...

Books-General
Value-based marketing : Marketing strategies for corporate growth and shareholder value / Peter Doyle.

by Doyle, Peter.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Chichester ; New York : Wiley, c2000Availability: Items available for loan: UMI Main Library (1) Call number: 658.8 DOY.

Books-General
Value-based marketing : Marketing strategies for corporate growth and shareholder value / Peter Doyle.

by Doyle, Peter, 1943 June 23-2003.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Chichester ; New York : John Wiley & son Ltd., c2000Availability: Items available for loan: UMI Main Library (8) Call number: 658.8 DOY, ...

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