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Marketing management and strategy / Peter Doyle, Philip Stern.

By: Doyle, PeterContributor(s): Stern, PhilipMaterial type: Text

TextPublication details: New York : Financial Times Prentice Hall, 2006Edition: 4th edDescription: xiii, 446 p. : ill. ; 27 cmISBN: 9780273693987 Subject(s): Marketing | ManagementDDC classification: 658.8

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Holdings
Current library	Call number	Status	Notes	Date due	Barcode
UMI Main Library	658.8 DOY (Browse shelf(Opens below))	Available	Academic &Research References		2009-726
UMI Main Library	658.8 DOY (Browse shelf(Opens below))	Available	Academic &Research References		2009-727

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