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Books-General
Organisational communication imperatives : Lessons of the space program / Phillip K Tompkins.

by Tompkins, Phillip K.

Series: Business and marketing seriesMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: Los Angeles, California : Roxbury, c1992Availability: Items available for loan: UMI Main Library (1) Call number: 658.45 TOM.

Books-General
Economics : An introduction for students of business and marketing / Frank Livesey.

by Livesey, Frank.

Series: Marketing seriesMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: London : Heinemann, 1986Availability: Items available for loan: UMI Main Library (1) Call number: 330.024658 LIV.

Books-General
Glossary of marketing terms / Norman A. Hart and John Stapleton.

by Hart, Norman A | Stapleton, John.

Series: Marketing seriesEdition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Oxford ; London : Heinemann Professional Pub., 1988Availability: Items available for loan: UMI Main Library (1) Call number: 658.8003 HAR.

Books-General
Marketing to the retail trade / Geoffrey Randall.

by Randall, Geoffrey, 1938-.

Series: Marketing series (London, England)Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Oxford : Heinemann Professional Pub., 1990Availability: Items available for loan: UMI Main Library (1) Call number: 658.87RAN.

Books-General
Marketing fundamentals / Geoff Lancaster, Frank Withey.

by Lancaster, Geoff | Withey, Frank.

Series: The standard Institute of Marketing SeriesMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: Armsterdam : Elsevier, c2007Availability: Items available for loan: UMI Main Library (3) Call number: 658.8 LAN, ...

Books-General
International marketing / Stanley J. Paliwoda.

by Paliwoda, Stanley J.

Series: Marketing seriesMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: Oxford : Heinemann Professional, 1990Availability: No items available.

Books-General
International marketing / Stanley J. Paliwoda, Michael J. Thomas.

by Paliwoda, Stanley J | Thomas, Michael J.

Series: The Chartered Institute of Marketing seriesEdition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Oxford : Butterworth, c2002Availability: No items available.

Books-General
Marketing plans : How to prepare them, how to use them / Malcolm H.B. McDonald.

by McDonald, Malcolm | Institute of Marketing | CAM Foundation.

Series: Marketing series (London, England). Professional development.Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Oxford : Butterworth-Heinemann, c1995Availability: Items available for loan: UMI Main Library (1) Call number: 658.808MCD.

Books-General
Marketing plans : How to prepare them, how to use them / Malcolm McDonald.

by McDonald, Malcolm | Institute of Marketing.

Series: Marketing series (London, England). Professional development.Edition: 4th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Oxford : Butterworth-Heinemann, c1999Availability: No items available.

Books-General
Market-led strategic change : Transforming the process of going to market / Nigel Piercy.

by Piercy, Nigel.

Series: Marketing series (London, England). Professional development.Edition: 4th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Oxford ; Boston : Butterworth-Heinemann, c2009Availability: Items available for loan: UMI Main Library (3) Call number: 658.8PIE, ...

Books-General
The practice of public relations / edited by Sam Black.

by Black, Sam, 1915-.

Series: Marketing series (London, England). Professional development.Edition: 4th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Oxford : Butterworth-Heinemann, 1995Availability: Items available for loan: UMI Main Library (2) Call number: 659.2 PRA, ...

Books-General
The practice of public relations / edited by Sam Black.

by Black, Sam, 1915-.

Series: Marketing series (London, England). Professional development.Edition: 4th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Boston : Butterworth-Heinemann, 1995Availability: No items available.

Books-General
Legal aspects of marketing / Marshall C. Howard.

by Howard, Marshall C.

Series: Perspectives in marketing seriesMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York : McGraw-Hill, [1964]Availability: Not available: Withdrawn (1).

Books-General
Consumer behavior / Peter D. Bennett and Harold H. Kassarjian.

by Bennett, Peter D | Kassarjian, Harold H [joint author.].

Series: Prentice-Hall foundations of marketing seriesMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: [Englewood Cliffs, N.J. : Prentice-Hall, 1972]Availability: Not available: Withdrawn (3).

Books-General
Consumer behavior / Peter D. Bennett, Harold H. Kassarijian.

by Bennett, Peter D | Kassarjian, Harord.

Series: Foundation of marketing seriesMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: Englewood Cliff, NJ : Prentice-Hall, Inc., c1972Availability: No items available.

Books-General
Relationship marketing for competitive advantage : Winning and keeping customers / Adrian Payne ... [et al.].

by Payne, Adrian | Chartered Institute of Marketing | NetLibrary, Inc.

Series: Marketing series (London, England). Professional development.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Oxford ; Boston : Butterworth-Heinemann, 1998, c1995Availability: Items available for loan: UMI Main Library (1) Call number: 658.812 REL.

Books-General
Marketing plans : How to prepare them, how to use them / Malcolm H.B. McDonald.

by McDonald, Malcolm | Institute of Marketing | CAM Foundation.

Series: Marketing series (London, England). Professional development.Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Oxford ; Boston : Butterworth-Heinemann, c1995Availability: Items available for loan: UMI Main Library (4) Call number: 658.802 MCD, ...

Books-General
Strategic marketing : Planning and control / Graeme Drummond, John Ensor.

by Drummond, Graeme | Ensor, John | Chartered Institute of Marketing.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Oxford ; Boston : Butterworth-Heinemann, c001Availability: No items available.

Books-General
The marketing book / edited by Michael J. Baker.

by Baker, Michael John | Chartered Institute of Marketing.

Series: Marketing series (London, England)Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Oxford ; Boston : Butterworth-Heinemann, c1994Availability: Items available for loan: UMI Main Library (1) Call number: 658.8 MAR.

Books-General
Business-to-business marketing / Ross Brennan, Louise Canning and Raymond McDowell.

by Brennan, Ross, 1957- | Canning, Louise | McDowell, Raymond.

Series: Advanced marketing seriesEdition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: London ; Los Angeles : SAGE, 2011Availability: Items available for loan: UMI Main Library (3) Call number: 658.804 BRE, ...

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