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Global marketing : Foreign entry, local marketing & global management / Johny K. Johansson.

by Johansson, Johny K.

Edition: 4th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Boston : McGraw-Hill, c2006Availability: Items available for loan: UMI Main Library (1) Call number: 658.84 JOH.

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Strategic marketing : Planning and control / Graeme Drummond, Ruth Ashford [and] John Ensor.

by Drummond, Graeme | Ashford, Ruth | Ensor, John.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Oxford ; Boston : Butterworth-Heinemann, 2001Availability: Items available for loan: UMI Main Library (1) Call number: 658.802 DRU.

Books-General
Project management in marketing : Study text for exams up to and Including December 2010 / CIM.

by CIM.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: London : BPP Learning Media, c2009Availability: Items available for loan: UMI Main Library (1) Call number: 658.8 CIM.

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Value-based marketing : Marketing strategies for corporate growth and shareholder value / Peter Doyle.

by Doyle, Peter, 1943 June 23-2003.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Chichester ; New York : John Wiley & son Ltd., c2000Availability: Items available for loan: UMI Main Library (8) Call number: 658.8 DOY, ...

Books-General
Marketing mangement / Philip Kotler, Kevin Lane Keller.

by Kotler, Philip | Keller, Kevin Lane.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Upper saddle River, New Jersey : Pearson Education Inc., c2006Availability: Items available for loan: UMI Main Library (1) Call number: 658.8KOT.

Books-General
Global marketing management : A European perspective / Warren J. Keegan, Bodo B. Schlegelmilch.

by Keegan, Warren J | Schlegelmilch, Bodo B.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Harlow (England) : Financial Times/Prentice Hall, c2001Availability: No items available.

Books-General
International marketing : Strategy and theory / Sak Onkvisit and John J. Shaw.

by Onkvisit, Sak | Shaw, John J.

Edition: 5th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: London : Routledge, c2009Availability: Items available for loan: UMI Main Library (6) Call number: 658.84 ONK, ...

Books-General
Marketing management for nonprofit organisation / Adrian Sargeant.

by Sargeant, Adrian.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: London : Oxford University press, c2009Availability: Items available for loan: UMI Main Library (4) Call number: 658.8 SAR, ...

Books-General
Marketing management / David W. Cravens, Gerald E. Hills and Robert B. Woodruff.

by Cravens, David W | Hills, Gerald E | Woodruff, Robert B.

Edition: 1st ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Delhi : Laxman chand Arya, 1996Availability: Items available for loan: UMI Main Library (1) Call number: 658.802CRA.

Books-General
Sales and operations planning - best practices : Lessons learned from worldwide companies / John R. Dougherty, Christopher D. Gray.

by Dougherty, John R | Gray, Christopher D.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Belmont, NH : Partners for Excellence, 2006Availability: Items available for loan: UMI Main Library (1) Call number: 658.81 DOU.

Books-General
Marketing in management : Basic principles / Mike Worsam, D. Berkeley Wright.

by Worsam, Mike.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: London : Pitman, 1995Availability: Items available for loan: UMI Main Library (1) Call number: 658.8WOR.

Books-General
Strategic marketing : A guide for developing sustainable competitive advantage / M. J. Xavier.

by Xavier, M. J.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi [u.a.] : Response Books, c1999Availability: Items available for loan: UMI Main Library (1) Call number: 658.802XAV.

Books-General
International marketing strategy : Analysis, development and implementation / Isobel Doole, Robin Lowe.

by Doole, Isobel | Lowe, Robin.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: London : Thomson Learning, 2001Availability: No items available.

Books-General
Managing customer relationships : A strategic frame work / Don Peppers, Martha Rogers.

by Peppers, Don | Rogers, Martha.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Canada : John Wiley & son, c2004Availability: No items available.

Books-General
Converting customer value : From retention to profit / John A. Murphy.

by Murphy, John A, 1948-.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: England : John Wiley and Sons ltd., 2006Availability: No items available.

Books-General
Creating powerful brands in customer, service and industrial markets / Leslie de Chernatory and Malcolm McDonald.

by De Chernatory, Lesile | McDonald, Malcolm.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Oxford, Uk : Elsevier, 2003Availability: Items available for loan: UMI Main Library (1) Call number: 658.827 DEC.

Books-General
Marketing and entrepreneurship in SMEs : An innovative approach / David Carson ... [et al.].

by Carson, David, 1947- | Cromie, Stanley | McGowan, Pauric | Hill, Jimmy.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: London ; New York : Prentice Hall, c1995Availability: Items available for loan: UMI Main Library (1) Call number: 658.8 CAR.

Books-General
Marketing management : Strategy and cases / Douglas J. Dalrymple,Leonard J. Parsons.

by Dalrymple, Douglas J | Parsons, Leonard J.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New york : John Wiley and sons, c1982Availability: Items available for loan: UMI Main Library (2) Call number: 658.8 DAL, ...

Books-General
International marketing management / Subhash C. Jain.

by Jain, Subhash C.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi : CBS publishers and Distributors, c1990Availability: Items available for loan: UMI Main Library (1) Call number: 658.8 JAI.

Books-General
International marketing management / Subhash C. Jain.

by Jain, Subhash C.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Shahdara, Delhi : S.K Jain, c1987Availability: No items available.

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