Marketing mangement / Philip Kotler, Kevin Lane Keller.

By: Kotler, PhilipContributor(s): Keller, Kevin LaneMaterial type: TextTextPublication details: Upper saddle River, New Jersey : Pearson Education Inc., c2006Edition: 2nd edDescription: xxxix, 729 p. : ill. ; 28 cmISBN: 9780131457577Subject(s): Marketing | Marketing -- Management | marketing -- manuelDDC classification: 658.8
Item type: Books-General
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Current library Collection Call number Status Date due Barcode
UMI Main Library
Seen During Stock-taking 658.8KOT (Browse shelf(Opens below)) Available 2006-882

Includes indexes

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