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Strategic market management / David A Aaker.

by Aaker, David A.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Chichester : John Wiley & Sons, 2007Availability: Items available for loan: UMI Main Library (2) Call number: 658.8101 AAK, ...

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Advertising management / Rajeev Batra, John G. Myers, David A. Aaker.

by Batra, Rajeev | Myers, John G | Aaker, David A.

Edition: 5th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Upper Saddle River, N.J. : Prentice Hall, c1996Availability: Items available for loan: UMI Main Library (1) Call number: 659.1 BAT.

Books-General
Strategic market management / David A. Aaker.

by Aaker, David A.

Edition: 8th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Hoboken : John Wiley & Sons, c2008Availability: Items available for loan: UMI Main Library (8) Call number: 658.8101 AAK, ...

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Marketing research / David A. Aaker [and] George S. Day.

by Aaker, David A | Day, George S.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Canada : John Wiley and sons, 1986Availability: Items available for loan: UMI Main Library (1) Call number: 658.83 AAK.

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Advertising management / David A. Aaker, John G. Myers.

by Aaker, David A | Myers, John G.

Series: Prentice-Hall international series in managementEdition: 2d ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Englewood Cliffs, N.J. : Prentice-Hall, c1982Availability: Not available: Withdrawn (3).

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