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Books-General
Project management in marketing : Study text for exams up to and Including December 2010 / CIM.

by CIM.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: London : BPP Learning Media, c2009Availability: Items available for loan: UMI Main Library (1) Call number: 658.8 CIM.

Books-General
Managing marketing

Material type: Text Text; Format: print ; Literary form: Not fiction Availability: Items available for loan: UMI Main Library (1) Call number: 658.8 MAN.

Books-General
Emerging themes : Study text / [Angela Hatton].

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: London : BPP Learning media, 2010Availability: Items available for loan: UMI Main Library (1) Call number: 658.802 EME.

Books-General
Value-based marketing : Marketing strategies for corporate growth and shareholder value / Peter Doyle.

by Doyle, Peter, 1943 June 23-2003.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Chichester ; New York : John Wiley & son Ltd., c2000Availability: Items available for loan: UMI Main Library (8) Call number: 658.8 DOY, ...

Books-General
Principles and practices of marketing / David Jobber.

by Jobber, David.

Edition: 5th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: London : McGraw-Hill, c2007Availability: Items available for loan: UMI Main Library (2) Call number: 658.802 JOB, ...

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Marketing mangement / Philip Kotler, Kevin Lane Keller.

by Kotler, Philip | Keller, Kevin Lane.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Upper saddle River, New Jersey : Pearson Education Inc., c2006Availability: Items available for loan: UMI Main Library (1) Call number: 658.8KOT.

Books-General
Prospecting for customer / Robert Vicar.

by Vicar, Robert.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: London : Kogan, c1993Availability: Items available for loan: UMI Main Library (1) Call number: 658.812VIC.

Books-General
International marketing and purchasing / Peter W. Turbull.

by Turbull, Peter W.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: London : Macmillan, 1987Availability: Not available: Withdrawn (1).

Books-General
Intergrated advertising promotion and marketing communications / Kenneth E. Clow, Donald Baack.

by Clow, Kenneth E | Baack, Donald.

Edition: 4th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Upper Saddle River : Pearson, c2010Availability: Items available for loan: UMI Main Library (8) Call number: 659.1 CLO, ...

Books-General
Customer behavior : A managerial perspective / Jagdish N. Sheth, Banwari Mittal.

by Sheth, Jagdish N | Mittal, Banwari.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Mason, Ohio : Thomson/South-Western, c2004Availability: Items available for loan: UMI Main Library (5) Call number: 658.83SHE, ...

Books-General
Global marketing management : A European perspective / Warren J. Keegan, Bodo B. Schlegelmilch.

by Keegan, Warren J | Schlegelmilch, Bodo B.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Harlow (England) : Financial Times/Prentice Hall, c2001Availability: No items available.

Books-General
Marketing strategies : A twenty-first century approach / Ashok Ranchhod.

by Ranchhod, Ashok.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Mexico : Pearson Education, 2011Availability: No items available.

Books-General
Marketing a cross culture / Jean-Claude Usunier.

by Usunier, Jean-Claude.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York, N.Y. : Prentice Hall, 1999Availability: Items available for loan: UMI Main Library (1) Call number: 658.848USU.

Books-General
International marketing / Stanley J. Paliwoda.

by Paliwoda, Stanley J.

Series: Marketing seriesMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: Oxford : Heinemann Professional, 1990Availability: No items available.

Books-General
International marketing : Strategy and theory / Sak Onkvisit and John J. Shaw.

by Onkvisit, Sak | Shaw, John J.

Edition: 5th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: London : Routledge, c2009Availability: Items available for loan: UMI Main Library (6) Call number: 658.84 ONK, ...

Books-General
Internet marketing : Building advantage in a networked economy / Rafi Mohammed ... [et al.].

by Mohammed, Rafi.

Edition: Tata McGraw Hill ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi, India : Tata McGraw-Hill, c2002Availability: Items available for loan: UMI Main Library (2) Call number: 658.84 INT, ...

Books-General
International marketing / Philip Cateora.

by Cateora, Phillip.

Edition: 6th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Homewood : Irwin, 1987Availability: Items available for loan: UMI Main Library (1) Call number: 658.84CAT.

Books-General
International marketing / Philip R. Cateora, Mary C. Gilly, John L. Graham.

by Cateora, R. Phillip | Gilly, C. Mary | Graham, John L.

Edition: 14th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Boston : McGraw-Hill/IRWIN, c2009Availability: Items available for loan: UMI Main Library (6) Call number: 658.84CAT, ...

Books-General
E-market dominance : How to use internet to win and keep customers / Brian Ash, Tom Lambert.

by Ash, Brian | Lambert, Tom.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: London : McGraw-Hill, c2001Availability: Items available for loan: UMI Main Library (1) Call number: 658.84 ASH.

Books-General
Consumer behavior : A strategic approach / Henry Assael.

by Assael, Henry.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Boston : Houghton Mifflin, c2004Availability: Items available for loan: UMI Main Library (2) Call number: 658.8342ASS, ...

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