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181.

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Project management in marketing : Study text for exams up to and Including December 2010 / CIM. by

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: London : BPP Learning Media, c2009

Availability: Items available for loan: UMI Main Library (1)Call number: 658.8 CIM.

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182.

Managing marketing

Material type:

Text; Format: print ; Literary form: Not fiction

Availability: Items available for loan: UMI Main Library (1)Call number: 658.8 MAN.

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183.

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Emerging themes : Study text / [Angela Hatton].

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: London : BPP Learning media, 2010

Availability: Items available for loan: UMI Main Library (1)Call number: 658.802 EME.

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184.

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Value-based marketing : Marketing strategies for corporate growth and shareholder value / Peter Doyle. by

Doyle, Peter, 1943 June 23-2003

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Chichester ; New York : John Wiley & son Ltd., c2000

Availability: Items available for loan: UMI Main Library (8)Call number: 658.8 DOY, ...

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185.

Principles and practices of marketing / David Jobber. by

Jobber, David

Edition: 5th ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: London : McGraw-Hill, c2007

Availability: Items available for loan: UMI Main Library (2)Call number: 658.802 JOB, ...

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186.

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Marketing mangement / Philip Kotler, Kevin Lane Keller. by

Kotler, Philip
Keller, Kevin Lane

Edition: 2nd ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Upper saddle River, New Jersey : Pearson Education Inc., c2006

Availability: Items available for loan: UMI Main Library (1)Call number: 658.8KOT.

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187.

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Prospecting for customer / Robert Vicar. by

Vicar, Robert

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: London : Kogan, c1993

Availability: Items available for loan: UMI Main Library (1)Call number: 658.812VIC.

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188.

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International marketing and purchasing / Peter W. Turbull. by

Turbull, Peter W

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: London : Macmillan, 1987

Availability: Not available: UMI Main Library: Withdrawn (1).

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189.

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Intergrated advertising promotion and marketing communications / Kenneth E. Clow, Donald Baack. by

Clow, Kenneth E
Baack, Donald

Edition: 4th ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Upper Saddle River : Pearson, c2010

Availability: Items available for loan: UMI Main Library (8)Call number: 659.1 CLO, ...

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190.

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Customer behavior : A managerial perspective / Jagdish N. Sheth, Banwari Mittal. by

Sheth, Jagdish N
Mittal, Banwari

Edition: 2nd ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Mason, Ohio : Thomson/South-Western, c2004

Availability: Items available for loan: UMI Main Library (5)Call number: 658.83SHE, ...

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191.

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Global marketing management : A European perspective / Warren J. Keegan, Bodo B. Schlegelmilch. by

Keegan, Warren J
Schlegelmilch, Bodo B

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Harlow (England) : Financial Times/Prentice Hall, c2001

Availability: No items available.

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192.

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Marketing strategies : A twenty-first century approach / Ashok Ranchhod. by

Ranchhod, Ashok

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Mexico : Pearson Education, 2011

Availability: No items available.

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193.

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Marketing a cross culture / Jean-Claude Usunier. by

Usunier, Jean-Claude

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: New York, N.Y. : Prentice Hall, 1999

Availability: Items available for loan: UMI Main Library (1)Call number: 658.848USU.

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194.

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International marketing / Stanley J. Paliwoda. by

Paliwoda, Stanley J

Series: Marketing series

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Oxford : Heinemann Professional, 1990

Availability: No items available.

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195.

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International marketing : Strategy and theory / Sak Onkvisit and John J. Shaw. by

Onkvisit, Sak
Shaw, John J

Edition: 5th ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: London : Routledge, c2009

Availability: Items available for loan: UMI Main Library (6)Call number: 658.84 ONK, ...

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196.

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Internet marketing : Building advantage in a networked economy / Rafi Mohammed ... [et al.]. by

Mohammed, Rafi

Edition: Tata McGraw Hill ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: New Delhi, India : Tata McGraw-Hill, c2002

Availability: Items available for loan: UMI Main Library (2)Call number: 658.84 INT, ...

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197.

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International marketing / Philip Cateora. by

Cateora, Phillip

Edition: 6th ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Homewood : Irwin, 1987

Availability: Items available for loan: UMI Main Library (1)Call number: 658.84CAT.

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198.

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International marketing / Philip R. Cateora, Mary C. Gilly, John L. Graham. by

Cateora, R. Phillip
Gilly, C. Mary
Graham, John L

Edition: 14th ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Boston : McGraw-Hill/IRWIN, c2009

Availability: Items available for loan: UMI Main Library (6)Call number: 658.84CAT, ...

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199.

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E-market dominance : How to use internet to win and keep customers / Brian Ash, Tom Lambert. by

Ash, Brian
Lambert, Tom

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: London : McGraw-Hill, c2001

Availability: Items available for loan: UMI Main Library (1)Call number: 658.84 ASH.

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200.

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Consumer behavior : A strategic approach / Henry Assael. by

Assael, Henry

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Boston : Houghton Mifflin, c2004

Availability: Items available for loan: UMI Main Library (2)Call number: 658.8342ASS, ...

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