Great answers to tough marketing questions / P.R. Smith.
Material type:
TextPublication details: London ; Sterling, VA : Kogan Page, 2003Edition: 2nd edDescription: xv, 298 p. : ill. ; 24 cmISBN: 9780749440220 (pbk.)Subject(s): Marketing -- Management | MarketingDDC classification: 658.8
Books-General
| Current library | Call number | Status | Date due | Barcode |
|---|---|---|---|---|
| UMI Main Library | 658.8 SMI (Browse shelf(Opens below)) | Available | 2011-109 | |
| UMI Main Library | 658.8 SMI (Browse shelf(Opens below)) | Available | 2011-110 |
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| 658.8 SHI Integrated marketing communication in advertising and promotion / | 658.8 SIM The handbook marketing communications / | 658.8 SKI Marketing / | 658.8 SMI Great answers to tough marketing questions / | 658.8 SMI Great answers to tough marketing questions / | 658.8 SMI Marketing communications : | 658.8 SMI Marketing communications : |
Includes bibliographical references and index.
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