Great answers to tough marketing questions / P.R. Smith.

By: Smith, P. R. (Paul Russell)Material type: TextTextPublication details: London ; Sterling, VA : Kogan Page, 2003Edition: 2nd edDescription: xv, 298 p. : ill. ; 24 cmISBN: 9780749440220 (pbk.)Subject(s): Marketing -- Management | MarketingDDC classification: 658.8
Item type: Books-General
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Holdings
Current library Call number Status Date due Barcode
UMI Main Library
658.8 SMI (Browse shelf(Opens below)) Available 2011-109
UMI Main Library
658.8 SMI (Browse shelf(Opens below)) Available 2011-110

Includes bibliographical references and index.

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