Services marketing : Integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner and Dwayne D. Gremler.
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TextPublication details: Boston, [Mass.] ; London : McGraw-Hill, 2003Edition: 3rd edDescription: xxvii, 708p. ; 26 cmISBN: 9780071244961Subject(s): Services marketing | Customer services | MarketingDDC classification: 658.8
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| Current library | Call number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|
| UMI Main Library | 658.8 ZEI (Browse shelf(Opens below)) | Available | 2006-379 | ||
| UMI Main Library | 658.8 ZEI (Browse shelf(Opens below)) | Available | 2006-380 | ||
| UMI Main Library | 658.8 ZEI (Browse shelf(Opens below)) | Available | 2006-381 | ||
| UMI Main Library | 658.8 ZEI (Browse shelf(Opens below)) | Available | 2006-382 | ||
| UMI Main Library | 658.8 ZEI (Browse shelf(Opens below)) | Available | 2006-383 | ||
| UMI Main Library | 658.8 ZEI (Browse shelf(Opens below)) | Available | 2006-384 | ||
| UMI Main Library | 658.8 ZEI (Browse shelf(Opens below)) | Available | 2006-385 | ||
| UMI Main Library | 658.8 ZEI (Browse shelf(Opens below)) | Available | Resource for Academic reference, Research and Development | 2003-539 | |
| UMI Main Library | 658.8 ZEI (Browse shelf(Opens below)) | Available | Resource for Academic reference, Research and Development | 2003-540 | |
| UMI Main Library | 658.8 ZEI (Browse shelf(Opens below)) | Available | Resource for Academic reference, Research and Development | 2003-541 |
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| 658.8 WIN Bargaining for results / | 658.8 WOR Marketing in management : | 658.8 ZEI Services marketing : | 658.8 ZEI Services marketing : | 658.8 ZEI Services marketing : | 658.8 ZEI Services marketing : | 658.8 ZEI Services marketing : |
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