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Services marketing : Integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner and Dwayne D. Gremler.

TextPublication details: Boston, [Mass.] ; London : McGraw-Hill, 2003Edition: 3rd edDescription: xxvii, 708p. ; 26 cmISBN: 9780071244961Subject(s): Services marketing | Customer services | MarketingDDC classification: 658.8

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Current library	Call number	Status	Notes
UMI Main Library	658.8 ZEI (Browse shelf(Opens below))	Available
UMI Main Library	658.8 ZEI (Browse shelf(Opens below))	Available
UMI Main Library	658.8 ZEI (Browse shelf(Opens below))	Available
UMI Main Library	658.8 ZEI (Browse shelf(Opens below))	Available
UMI Main Library	658.8 ZEI (Browse shelf(Opens below))	Available
UMI Main Library	658.8 ZEI (Browse shelf(Opens below))	Available
UMI Main Library	658.8 ZEI (Browse shelf(Opens below))	Available
UMI Main Library	658.8 ZEI (Browse shelf(Opens below))	Available	Resource for Academic reference, Research and Development
UMI Main Library	658.8 ZEI (Browse shelf(Opens below))	Available	Resource for Academic reference, Research and Development
UMI Main Library	658.8 ZEI (Browse shelf(Opens below))	Available	Resource for Academic reference, Research and Development

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