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Services marketing : Integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner and Dwayne D. Gremler.

By: Contributor(s): Material type: TextPublication details: Boston, [Mass.] ; London : McGraw-Hill, 2003Edition: 3rd edDescription: xxvii, 708p. ; 26 cmISBN:
  • 9780071244961
Subject(s): DDC classification:
  • 658.8 ZEI
Item type: Books-General
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Holdings
Current library Call number Status Notes Barcode
UMI Main Library 658.8 ZEI (Browse shelf(Opens below)) Available 2006-379
UMI Main Library 658.8 ZEI (Browse shelf(Opens below)) Available 2006-380
UMI Main Library 658.8 ZEI (Browse shelf(Opens below)) Available 2006-381
UMI Main Library 658.8 ZEI (Browse shelf(Opens below)) Available 2006-382
UMI Main Library 658.8 ZEI (Browse shelf(Opens below)) Available 2006-383
UMI Main Library 658.8 ZEI (Browse shelf(Opens below)) Available 2006-384
UMI Main Library 658.8 ZEI (Browse shelf(Opens below)) Available 2006-385
UMI Main Library 658.8 ZEI (Browse shelf(Opens below)) Available Resource for Academic reference, Research and Development 2003-539
UMI Main Library 658.8 ZEI (Browse shelf(Opens below)) Available Resource for Academic reference, Research and Development 2003-540
UMI Main Library 658.8 ZEI (Browse shelf(Opens below)) Available Resource for Academic reference, Research and Development 2003-541

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