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Total relationship marketing / Evert Gummesson.

by Gummesson, Evert.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Oxford : Butterworth-Heinemann, c2003Availability: Items available for loan: UMI Main Library (4) Call number: 658.8 GUM, ...

Managing customer relationships : A strategic framework / Don Peppers, Martha Rogers.

by Peppers, Don | Rogers, Martha.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Hoboken, NJ : John Wiley & Sons, c2004Availability: Items available for loan: UMI Main Library (7) Call number: 658.812 PEP, ...

Books-General
Converting customer value : From retention to profit / John A. Murphy with J. Burton, R. Gleaves and J. Kitshoff.

by Murphy, John A | Burton, J | Gleaves, R | Kitshoff, J.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Hoboken, NJ : John Wiley & Sons, c2006Availability: Items available for loan: UMI Main Library (2) Call number: 658.812 MUR, .., (1) .

Books-General
Managing customer relationships : A strategic frame work / Don Peppers, Martha Rogers.

by Peppers, Don | Rogers, Martha.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Canada : John Wiley & son, c2004Availability: No items available.

Books-General
Converting customer value : From retention to profit / John A. Murphy.

by Murphy, John A, 1948-.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: England : John Wiley and Sons ltd., 2006Availability: No items available.

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