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The marketing customer interface 2002-2003 / Rosemary Phipps, Craig Simmons.

by Phipps, Rosemary | Simmons, Craig.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Oxford : Butterworth-Heinemann, c2002Availability: Items available for loan: UMI Main Library (2) Call number: 658.812 ROS, ...

Books-General
Total relationship marketing / Evert Gummesson.

by Gummesson, Evert.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Oxford : Butterworth-Heinemann, c2003Availability: Items available for loan: UMI Main Library (4) Call number: 658.8 GUM, ...

Managing customer relationships : A strategic framework / Don Peppers, Martha Rogers.

by Peppers, Don | Rogers, Martha.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Hoboken, NJ : John Wiley & Sons, c2004Availability: Items available for loan: UMI Main Library (7) Call number: 658.812 PEP, ...

Books-General
Converting customer value : From retention to profit / John A. Murphy with J. Burton, R. Gleaves and J. Kitshoff.

by Murphy, John A | Burton, J | Gleaves, R | Kitshoff, J.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Hoboken, NJ : John Wiley & Sons, c2006Availability: Items available for loan: UMI Main Library (2) Call number: 658.812 MUR, .., (1) .

Books-General
International marketing relationships / Susan Bridgewater, Colin Egan.

by Bridgewater, Susan | Egan, Colin.

Series: Profitable marketing relationshipsMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: Basingstoke, Hampshire : Palgrave, 2002Availability: Items available for loan: UMI Main Library (3) Call number: 658.8 BRI, ...

Books-General
Managing customer relationships : A strategic frame work / Don Peppers, Martha Rogers.

by Peppers, Don | Rogers, Martha.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Canada : John Wiley & son, c2004Availability: No items available.

Books-General
Converting customer value : From retention to profit / John A. Murphy.

by Murphy, John A, 1948-.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: England : John Wiley and Sons ltd., 2006Availability: No items available.

Books-General
International marketing relationships / Sue Bridgewater, Colin Egan.

by Bridgewater, Sue | Egan, Colin.

Series: Profitable marketing relationships seriesMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York : Palgrave, c2002Availability: No items available.

Books-General
Relationship marketing for competitive advantage : Winning and keeping customers / Adrian Payne ... [et al.].

by Payne, Adrian | Chartered Institute of Marketing | NetLibrary, Inc.

Series: Marketing series (London, England). Professional development.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Oxford ; Boston : Butterworth-Heinemann, 1998, c1995Availability: Items available for loan: UMI Main Library (1) Call number: 658.812 REL.

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