Public communication campaigns / editors, Ronald E. Rice, Charles K. Atkin.

Contributor(s): Rice, Ronald E | Atkin, Charles KMaterial type: TextTextPublication details: Thousand Oaks, Calif. : SAGE, c2013Edition: 4th edDescription: xiii, 376 p. : ill. ; 24 cmISBN: 9781412987707Subject(s): Publicity | Advertising, Public service | Public relations | Advocacy advertisingDDC classification: 659
Item type: Books-General
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UMI Main Library
659 PUB (Browse shelf(Opens below)) Available 2024-013

Includes bibliographical references and index.

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