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E-business and e-commerce management : Strategy, implementation and practice / Dave Chaffey.

By: Material type: TextPublication details: Harlow, England ; New York : FT Prentice Hall, 2009.Edition: 4th edDescription: xxxii, 764 p. : col. ill. ; 27 cmISBN:
  • 9780273719601
Subject(s): DDC classification:
  • 658.872 22 CHA
This volume covers business models, theoretical tools and international aspects of e-business and e-commerce.
Item type: Books-General
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Current library Collection Call number Status Barcode
UMI Main Library Seen During Stock-taking 658.872 CHA (Browse shelf(Opens below)) Available 2011-495

Includes bibliographical references and index.

This volume covers business models, theoretical tools and international aspects of e-business and e-commerce.

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