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Marketing planning : The official CIM course book / Karen Beamish and Ruth Ashford.

By: Contributor(s): Material type: TextPublication details: USA : Elsevier Ltd, 2007.Edition: 1st edDescription: 402 p. : ill. ; 30 cmISBN:
  • 9780750684040
Subject(s): DDC classification:
  • 658.802 BEA
Item type: Books-General
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