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Consumer behavior / Leon G. Schiffman and Leslie Lazar Kanuk.

By:

Schiffman, Leon G

Contributor(s):

Kanuk, Leslie Lazar

Material type:

TextPublication details: New Jersey : Pearson Education Inc., 2004.Edition: 8th edDescription: 587 p. : ill. ; 26 cmISBN:

9780130491756

Subject(s):

Consumers -- Behaviour

DDC classification:

658.8342 SCH

Item type:

Books-General

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