Customer behavior : A managerial perspective / Jagdish N. Sheth [and] Banwari Mittal.

By: Sheth, Jagdish NContributor(s): Mittal, BanwariMaterial type: TextTextPublication details: Nartorp Boulevard : Thomson South Western, 2004Description: xix, 487 p. : col. ill. ; 26 cmISBN: 0030343364Subject(s): Consumer satisfaction | Consumer behavior | Consumers' preferencesDDC classification: 658.8342
Item type: Books-General
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Current library Call number Status Date due Barcode
UMI Main Library
658.8342 SHE (Browse shelf(Opens below)) Available 2010-2681

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