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Total relationship marketing / Evert Gummesson.

By: Gummesson, EvertMaterial type: Text

TextPublication details: Oxford : Butterworth-Heinemann, c2003Edition: 2nd edDescription: 350 p. : 25 cmISBN: 9780750654074Subject(s): Relationship marketing | Marketing - ManagementDDC classification: 658.8

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Books-General

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Holdings
Current library	Call number	Status	Notes	Barcode
UMI Main Library	658.8 GUM (Browse shelf(Opens below))	Available		2006-160
UMI Main Library	658.8 GUM (Browse shelf(Opens below))	Available		2006-158
UMI Main Library	658.8 GUM (Browse shelf(Opens below))	Available	Resource for Academic reference, Research and Development	2003-657
UMI Main Library	658.8 GUM (Browse shelf(Opens below))	Available	Resource for Academic reference, Research and Development	2003-658

Marketing

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