The cool fire : how to make it in television / Bob Shanks
Material type:
TextPublication details: New York : Vintage Books, c1976Edition: 1st Vintage book editionDescription: xiii, 318 p. ; 21 cmISBN: 039472285XSubject(s): Television broadcasting -- United StatesDDC classification: 791.45
Books-General
| Current library | Call number | Status | Date due | Barcode |
|---|---|---|---|---|
| Archives Centre | 791.45 SHA (Browse shelf(Opens below)) | Withdrawn Item | 2001-629 |
Table of Contents
The producer
The staff: princes and attendant players
Networks: History and structure
Syndication
Advertising agencies and sponsors
Talent agencies and personal managers
The business of television
Presentations
Production-before, during and after
Scripting : form and terms
Ratings, or the emperor's clothes
Technology and equipment
Public, pay, cable and cassette
Includes index
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