Managing product life cycles : From start to finish.

Contributor(s): Harvard business reviewMaterial type: TextTextSeries: Harvard business review paperback series ; no. 90017.Publication details: United States of America : Havard Business Review, 1991Description: iv, 128 p. : ill. ; 28 cmISBN: 0875842771Subject(s): Product life cycle | New products -- MarketingDDC classification: 658.562
Item type: Books-General
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