Promotion management / John J. Burnett.
Material type:
TextPublication details: USA : Houghton Mifflin, c1999Description: xix, 743 p. : ill. (some col.) ; 24 cmISBN: 0395565537Subject(s): Sales promotionDDC classification: 658.8
Books-General
| Current library | Call number | Status | Date due | Barcode |
|---|---|---|---|---|
| UMI Main Library | 658.8 BUR (Browse shelf(Opens below)) | Available | 2002-175 | |
| UMI Main Library | 658.8 BUR (Browse shelf(Opens below)) | Available | 2002-176 | |
| UMI Main Library | 658.8 BUR (Browse shelf(Opens below)) | Available | 2002-183 |
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| 658.8 BUR Promotion management / | 658.8 BUR Promotion management / | 658.8 BUR Promotion management / | 658.8 BUR Promotion management / | 658.8 BUR Promotion management / | 658.8 BUR Modern marketing strategy / | 658.8 BUS Business marketing / |
Includes bibliographical references and indexes.
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