Marketing : Contemporary concepts and practices / William F. Schoell, Joseph P. Guiltinan.
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TextPublication details: Needham Heihts, MA : Allyn and Bacon, 1992Edition: 5th edDescription: xxvi, 781 p. : ill. ; 26 cmISBN: 9780205131501Subject(s): MarketingDDC classification: 658.8
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| Current library | Collection | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
| UMI Main Library | 658.8 SCH (Browse shelf(Opens below)) | Available | 98-069 | ||
| UMI Main Library | Seen During Stock-taking | 658.8SCH (Browse shelf(Opens below)) | Available | 98-068 |
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| 658.8 SAR Student learning work boook for use with Marketing principles and perspectives | 658.8 SCH Financial aspects of marketing / | 658.8 SCH Science in marketing / | 658.8 SCH Marketing : | 658.8 SER Services management : | 658.8 SER Services management : | 658.8 SER Services management : |
Includes bibliographical references and indexes.
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