Measuring customer satisfaction and loyalty : Survey design, use, and statistical analysis methods / Bob E. Hayes.
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TextPublication details: Milwaukee, Wis. : ASQ Quality Press, 2008Edition: 3rd edDescription: xxiii, 287 p. : ill. ; 24 cmISBN: 9780873897433Subject(s): Consumer satisfaction -- Statistical methods | QuestionnairesDDC classification: 658.812
Books-General
| Current library | Call number | Status | Date due | Barcode |
|---|---|---|---|---|
| UMI Main Library | 658.812 HAY (Browse shelf(Opens below)) | Available | 2011-729 |
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| 658.812 GOE Effective customer service : | 658.812 GOU Ensuring your business survives : | 658.812 HAY Managing customer service / | 658.812 HAY Measuring customer satisfaction and loyalty : | 658.812 HIL How to measure customer satisfaction / | 658.812 HIL How to measure customer satisfaction / | 658.812 HIL Handbook of customer satisfaction and loyalty measurement / |
Includes bibliographical references (p. 275-280) and index.
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