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E-business and e-commerce management : Strategy, implementation and practice / Dave Chaffey.

By: Chaffey, Dave Material type: Text

TextPublication details: Harlow, England ; New York : FT Prentice Hall, 2009Edition: 4th edDescription: xxxii, 764 p. : col. ill. ; 27 cmISBN: 9780273719601Subject(s): Electronic commerce | Business enterprises -- Computer networksDDC classification: 658.872 Summary: This volume covers business models, theoretical tools and international aspects of e-business and e-commerce.

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Holdings
Current library	Collection	Call number	Status	Date due	Barcode
UMI Main Library	Seen During Stock-taking	658.872 CHA (Browse shelf(Opens below))	Available		2011-495

Includes bibliographical references and index.

This volume covers business models, theoretical tools and international aspects of e-business and e-commerce.

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