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Effective public relations / Scott, M. Cutlip, Allen H. Center and Glen Broom.

By: Cutlip, Scott M Contributor(s): Center, Allen H | Broom,Glen Material type: Text

TextPublication details: Upper Saddle River, NJ : Prentice Hall, c1999Edition: 8th edDescription: xx, 588 p. : ill. ; 23 cmISBN: 9780130254450Subject(s): Public relationsDDC classification: 659.2

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Current library	Collection	Call number	Status	Notes	Date due	Barcode
UMI Main Library	Seen During Stock-taking	659.2 CUT (Browse shelf(Opens below))	Available			2000-169
UMI Main Library		659.2 CUT (Browse shelf(Opens below))	Available	Resource for Academic reference, Research and Development		2000-152

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Previous	659.2 BAR What the management defines ... public relations refines :	659.2 BEA Running public relations department /	659.2 CRI Critical perspectives in public relations /	659.2 CUT Effective public relations /	659.2 DAV Corporate reputation and competitiveness /	659.2 DAV Corporate reputation and competitiveness /	659.2 DAV Corporate reputation and competitiveness /	Next

Includes bibliographic references and index.

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