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Global marketing : A decision-oriented approach / Svend Hollensen.
Material type:
TextPublication details: Harlow, England : FT/Prentice Hall, c2004.Edition: 3rd edDescription: xxxix, 717 p. : ill. (some col.) ; 24 cmISBN: - 9780273678397
- 658.84 HOL 22
Books-General
| Current library | Collection | Call number | Status | Notes | Barcode | |
|---|---|---|---|---|---|---|
| UMI Main Library | Seen During Stock-taking | 658.84 HOL (Browse shelf(Opens below)) | Available | 2005-005 | ||
| UMI Main Library | Seen During Stock-taking | 658.84 HOL (Browse shelf(Opens below)) | Available | 2005-006 | ||
| UMI Main Library | Seen During Stock-taking | 658.84 HOL (Browse shelf(Opens below)) | Available | 2005-007 | ||
| UMI Main Library | Seen During Stock-taking | 658.84 HOL (Browse shelf(Opens below)) | Available | Resource for Academic reference, Research and Development | 2005-008 |
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| 658.84 CIM Strategic marketing in practice - Paper 12 case studies : | 658.84 CIM Strategic marketing in practice - Paper 12 case studies : | 658.84 HOL Global marketing : | 658.84 HOL Global marketing : | 658.84 HOL Global marketing : | 658.84 HOL Global marketing : | 658.84 INT Internet marketing : |
Includes bibliographical references and index.
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