The new rules of marketing & PR : How to use content marketing, podcasting, social media, AI, live video, and newsjacking to reach buyers directly / David Meerman Scott.
Material type:
TextPublisher: Hoboken, NJ : Wiley, c2022Edition: 8th edDescription: xviii, 462p ill, ; 23cmISBN: 9781119854289Subject(s): Internet marketing | Internet in public relationsDDC classification: 658.872
Books-General
| Current library | Call number | Status | Date due | Barcode |
|---|---|---|---|---|
| UMI Main Library | 658.872 SCO (Browse shelf(Opens below)) | Available | 2024-016 |
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| 658.872 RYA Understanding digital marketing : | 658.872 RYA Understanding digital marketing : | 658.872 RYA Understanding digital marketing : | 658.872 SCO The new rules of marketing & PR : How to use content marketing, podcasting, social media, AI, live video, and newsjacking to reach buyers directly / | 658.872 SOC Social media marketing : | 658.872 SOC Social media marketing : | 658.872 SOC Social media marketing : |
Revised edition of the author's The new rules of marketing & PR, [2020]
Includes bibliographical references and index.
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