The new rules of marketing & PR : How to use content marketing, podcasting, social media, AI, live video, and newsjacking to reach buyers directly /
Scott, David Meerman,
The new rules of marketing & PR : How to use content marketing, podcasting, social media, AI, live video, and newsjacking to reach buyers directly / David Meerman Scott. - 8th ed. - xviii, 462p ill, ; 23cm.
Revised edition of the author's The new rules of marketing & PR, [2020] Includes bibliographical references and index.
9781119854289
Internet marketing.
Internet in public relations.
658.872 / SCO
The new rules of marketing & PR : How to use content marketing, podcasting, social media, AI, live video, and newsjacking to reach buyers directly / David Meerman Scott. - 8th ed. - xviii, 462p ill, ; 23cm.
Revised edition of the author's The new rules of marketing & PR, [2020] Includes bibliographical references and index.
9781119854289
Internet marketing.
Internet in public relations.
658.872 / SCO