Strategic marketing : (Record no. 95)

MARC details
000 -LEADER
fixed length control field 00764nam a2200241Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20181030125321.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110411s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780750682718
040 ## - CATALOGING SOURCE
Original cataloging agency UMI
Transcribing agency UMI
Modifying agency UMI
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.802
Item number DRU
Edition number 22
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Drummond, Graeme
9 (RLIN) 11618
245 ## - TITLE STATEMENT
Title Strategic marketing :
Remainder of title Planning & control /
Statement of responsibility, etc. Graeme Drummond, John Ensor, Ruth Ashford.
250 ## - EDITION STATEMENT
Edition statement 3rd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Amsterdam :
Name of publisher, distributor, etc. Elservier Butterworth-Heinemman,
Date of publication, distribution, etc. c2008
300 ## - PHYSICAL DESCRIPTION
Extent xv, 332 p. :
Other physical details ill. ;
Dimensions 24 cm
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
9 (RLIN) 11619
General subdivision management
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision planning
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Ensor, John
9 (RLIN) 11620
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Ashford, Ruth
9 (RLIN) 11621
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books-General
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type Inventory number
Item Still in Circulation         Seen During Stock-taking UMI Main Library Gulu Centre Library   07/20/2011   658.802 DRU 2011-747 07/20/2011 07/20/2011 Books-General  
Item Still in Circulation         Seen During Stock-taking UMI Main Library UMI Main Library   07/08/2011   658.802 DRU 2009-195 07/08/2011 07/08/2011 Books-General  
Item Still in Circulation         Seen During Stock-taking UMI Main Library UMI Main Library   07/08/2011   658.802 DRU 2009-196 07/08/2011 07/08/2011 Books-General 1
Item Still in Circulation         Seen During Stock-taking UMI Main Library UMI Main Library   07/08/2011   658.802 DRU 2009-197 07/08/2011 07/08/2011 Books-General 1
Item Still in Circulation         Seen During Stock-taking UMI Main Library UMI Main Library   07/08/2011   658.802 DRU 2009-198 07/08/2011 07/08/2011 Books-General  
Item Still in Circulation         Seen During Stock-taking UMI Main Library UMI Main Library   07/08/2011   658.802 DRU 2009-199 07/08/2011 07/08/2011 Books-General  
Item Still in Circulation           UMI Main Library UMI Main Library   07/08/2011   658.802 DRU 2009-200 07/08/2011 07/08/2011 Books-General  
Item Still in Circulation         Seen During Stock-taking UMI Main Library UMI Main Library   07/08/2011   658.802 DRU 2009-201 07/08/2011 07/08/2011 Books-General  
Item Still in Circulation         Seen During Stock-taking UMI Main Library UMI Main Library   07/08/2011   658.802 DRU 2009-712 07/08/2011 07/08/2011 Books-General 1
Item Still in Circulation           UMI Main Library UMI Main Library   07/08/2011   658.802 DRU 2009-713 07/08/2011 07/08/2011 Books-General  
Item Still in Circulation         Seen During Stock-taking UMI Main Library UMI Main Library   12/11/2012   658.802 DRU 2010-555 02/11/2016 02/11/2016 Books-General  
Item Still in Circulation         Seen During Stock-taking UMI Main Library UMI Main Library   12/11/2012   658.802 DRU 2010-553 02/11/2016 02/11/2016 Books-General 1
Item Still in Circulation           UMI Main Library UMI Main Library   04/19/2016   658.802 DRU 2010-549 04/19/2016 04/19/2016 Books-General 1
Item Still in Circulation           UMI Main Library UMI Main Library   01/20/2017   658.802 DRU 2010-550 01/20/2017 01/20/2017 Books-General