Essentials of corporate communication : (Record no. 5984)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01364cam a22002654a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 14266624 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20180612114109.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 060215s2007 enka b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2006005358 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780415328265 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | UMI |
| Transcribing agency | UMI |
| Modifying agency | UMI |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.45 |
| Edition number | 22 |
| Item number | RIE |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Riel, C. B. M. Van. |
| 9 (RLIN) | 17207 |
| 245 10 - TITLE STATEMENT | |
| Title | Essentials of corporate communication : |
| Remainder of title | Implementing practices for effective reputation management / |
| Statement of responsibility, etc. | Cees B. M. Van Riel and Charles J. Fombrun. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | London ; |
| -- | New York : |
| Name of publisher, distributor, etc. | Routledge, |
| Date of publication, distribution, etc. | 2007. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xvi, 306 p. : |
| Other physical details | ill. ; |
| Dimensions | 24 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references (p. [284]-301) and index. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Introduction : the communication system -- What is corporate communication? -- From communication to reputation -- Creating identity and identification -- Measuring corporate identity -- Communicating with the corporate brand -- Developing a reputation platform -- Expressing the company -- Communicating with key stakeholders -- Assessing the effectiveness of corporate communication -- Applied reputation research -- Organizing corporate communication. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Communication in management. |
| 9 (RLIN) | 17208 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Corporate image. |
| 9 (RLIN) | 17209 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Corporations |
| General subdivision | Public relations. |
| 9 (RLIN) | 17210 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Fombrun, Charles J. |
| 9 (RLIN) | 17211 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books-General |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Item Still in Circulation | Dewey Decimal Classification | Seen During Stock-taking | UMI Main Library | UMI Main Library | 01/14/2014 | 1 | 658.45 RIE | 2013-1989 | 02/11/2016 | 02/11/2016 | Books-General | ||||
| Item Still in Circulation | Dewey Decimal Classification | Seen During Stock-taking | UMI Main Library | UMI Main Library | 01/14/2014 | 1 | 658.45 RIE | 2013-1990 | 02/11/2016 | 02/11/2016 | Books-General |