Marketing management Readings: (Record no. 5837)
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                            | 000 -LEADER | |
|---|---|
| fixed length control field | 00748nam a22002297a 4500 | 
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt | 
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20180612160912.0 | 
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 180612b xxu||||| |||| 00| 0 eng d | 
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0256031533 | 
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | UMI | 
| Transcribing agency | UMI | 
| Modifying agency | UMI | 
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 | 
| Edition number | 19 | 
| Item number | SHA | 
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Shapiro, Benson P. | 
| 9 (RLIN) | 16481 | 
| 245 10 - TITLE STATEMENT | |
| Title | Marketing management Readings: | 
| Remainder of title | From Theory to practice / | 
| Statement of responsibility, etc. | Benson P. Shapiro, Robert J. Dolan, John A. Quelch. | 
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Homewood, Ill. : | 
| Name of publisher, distributor, etc. | R.D. Irwin, | 
| Date of publication, distribution, etc. | c1985 | 
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | v. <1-3> : | 
| Other physical details | ill. ; | 
| Dimensions | 25 cm. | 
| 440 #4 - SERIES STATEMENT/ADDED ENTRY--TITLE | |
| Title | The Irwin series in marketing | 
| 9 (RLIN) | 16482 | 
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographies. | 
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing | 
| General subdivision | Management. | 
| 9 (RLIN) | 16483 | 
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Dolan, Robert J. | 
| 9 (RLIN) | 16484 | 
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Quelch, John A. | 
| 9 (RLIN) | 16485 | 
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification | 
| Koha item type | Books-General | 
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | 
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Item Still in Circulation | Dewey Decimal Classification | Seen During Stock-taking | UMI Main Library | UMI Main Library | 08/05/2013 | 1 | 658.8 SHA | 2003-005 | 02/11/2016 | 02/11/2016 | Books-General | 
