Marketing research : (Record no. 3331)

MARC details
000 -LEADER
fixed length control field 00807cam a22002414a 4500
001 - CONTROL NUMBER
control field 14205776
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20180606093822.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 051220s2006 enka b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2005058927
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780273646358
040 ## - CATALOGING SOURCE
Original cataloging agency UMI
Transcribing agency UMI
Modifying agency UMI
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83
Edition number 22
Item number SCH
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Schmidt, Marcus,
Dates associated with a name 1959-
9 (RLIN) 3624
245 10 - TITLE STATEMENT
Title Marketing research :
Remainder of title An international approach /
Statement of responsibility, etc. Marcus J. Schmidt, Svend Hollensen.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Harlow, England ;
Name of publisher, distributor, etc. Prentice Hall/Financial Times,
Date of publication, distribution, etc. c2006.
300 ## - PHYSICAL DESCRIPTION
Extent xiv, 613 p. :
Other physical details ill. ;
Dimensions 25 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing research
General subdivision Methodology.
9 (RLIN) 3625
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Export marketing
General subdivision Research
-- Methodology.
9 (RLIN) 3626
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Hollensen, Svend.
9 (RLIN) 3627
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books-General

No items available.