Entrepreneurial marketing : (Record no. 1963)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00823nam a22002297a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20180512132708.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 180512b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0471382442 (cloth : alk. paper) |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | UMI |
| Transcribing agency | UMI |
| Modifying agency | UMI |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Edition number | 21 |
| Item number | LOD |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Lodish, Leonard M. |
| 9 (RLIN) | 995 |
| 245 10 - TITLE STATEMENT | |
| Title | Entrepreneurial marketing : |
| Remainder of title | Lessons from Wharton's pioneering MBA course / |
| Statement of responsibility, etc. | Leonard M. Lodish, Howard Lee Morgan, Amy Kallianpur. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | New York : |
| Name of publisher, distributor, etc. | Wiley, |
| Date of publication, distribution, etc. | c2001. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xvi, 272 p. : |
| Other physical details | ill. ; |
| Dimensions | 24 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references (p. 261-263) and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | New business enterprises |
| General subdivision | Management. |
| 9 (RLIN) | 996 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| General subdivision | Management. |
| 9 (RLIN) | 997 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Morgan, Howard Lee |
| Dates associated with a name | 1945- |
| 9 (RLIN) | 998 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Kallianpur, Amy |
| 9 (RLIN) | 999 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books-General |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Item Still in Circulation | Dewey Decimal Classification | Seen During Stock-taking | UMI Main Library | UMI Main Library | 07/18/2011 | 1 | 658.8LOD | 2011-727 | 02/11/2016 | 02/11/2016 | Books-General |