Marketing management : (Record no. 1822)

MARC details
000 -LEADER
fixed length control field 00807cam a22002534a 4500
001 - CONTROL NUMBER
control field 14437060
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20180511132031.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 060703s2008 nyua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2006022082
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780073529820 (alk. paper)
040 ## - CATALOGING SOURCE
Original cataloging agency UMI
Transcribing agency UMI
Modifying agency UMI
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.81
Item number MUL
Edition number 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Mullins, John W.
9 (RLIN) 581
245 10 - TITLE STATEMENT
Title Marketing management :
Remainder of title A strategic decision-making approach /
Statement of responsibility, etc. John W. Mullins, Orville C. Walker Jr., Harper W. Boyd Jr.
250 ## - EDITION STATEMENT
Edition statement 6th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New York :
Name of publisher, distributor, etc. McGraw-Hill,
Date of publication, distribution, etc. c2008.
300 ## - PHYSICAL DESCRIPTION
Extent xxii, 533 p. :
Other physical details ill. ;
Dimensions 26 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Management.
9 (RLIN) 582
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Walker, Orville C.
9 (RLIN) 583
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Boyd, Harper W.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books-General
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Date acquired Inventory number Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
Item Still in Circulation   Dewey Decimal Classification     Seen During Stock-taking UMI Main Library UMI Main Library 08/05/2011 1   658.802MUL 2011-1291 02/11/2016 02/11/2016 Books-General
Item Still in Circulation   Dewey Decimal Classification       UMI Main Library UMI Main Library 01/25/2012 1   658SCH 98-240 02/11/2016 02/11/2016 Books-General