Marketing Management : (Record no. 10714)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00629nam a22001937a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 210517b ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780077146047 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | UMI |
| Transcribing agency | UMI |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition number | 22 |
| Classification number | 658.8 |
| Item number | HOM |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Homburg, Christian |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing Management : |
| Remainder of title | A Contemporary Perspective / |
| Statement of responsibility, etc. | Christian Homburg, Sabine Kuester and Harley Krohmer |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | London : |
| Name of publisher, distributor, etc. | McGraw Hill Education, |
| Date of publication, distribution, etc. | c2013. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | Xiv, 641p. : |
| Other physical details | ill. ; |
| Dimensions | 27cm. |
| 500 ## - GENERAL NOTE | |
| General note | Incudes Bibliographical References and Index |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Source of heading or term | Marketing. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Kuester, Sabine |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Krohmer, Harley |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Books-General |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Item Still in Circulation | UMI Main Library | UMI Main Library | 05/17/2021 | 658.8 HOM | 2020-271 | 05/17/2021 | 05/17/2021 | Books-General | |||||
| Item Still in Circulation | UMI Main Library | UMI Main Library | 05/17/2021 | 658.8 HOM | 2020-272 | 05/17/2021 | 05/17/2021 | Books-General | |||||
| Item Still in Circulation | UMI Main Library | UMI Main Library | 05/17/2021 | 658.8 HOM | 2020-273 | 05/17/2021 | 05/17/2021 | Books-General | |||||
| Item Still in Circulation | UMI Main Library | UMI Main Library | 05/17/2021 | 658.8 HOM | 2020-274 | 05/17/2021 | 05/17/2021 | Books-General |