Principles and practice of marketing / (Record no. 10553)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00546nam a22001817a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 180803b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780077174149 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | UMI |
| Transcribing agency | UMI |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | JOB |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Jobber, David |
| 245 ## - TITLE STATEMENT | |
| Title | Principles and practice of marketing / |
| Statement of responsibility, etc. | David Jobber, Fiona Ellis-Chadwick. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 8th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Maidenhead : |
| Name of publisher, distributor, etc. | McGraw-Hill Higher Education, |
| Date of publication, distribution, etc. | c2016 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxx, 813 p. : |
| Other physical details | col. ill. ; |
| Dimensions | 27 cm. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Ellis-Chadwick, Fiona |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Books-General |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Checked out | Date last checked out |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Item Still in Circulation | Non-fiction | Gulu Centre Library | Gulu Centre Library | 08/03/2018 | Purchase | 101400.00 | 658.8 JOB | 2018-187 | 08/03/2018 | 08/03/2018 | Books-General | |||||||
| Item Still in Circulation | Non-fiction | Mbale Centre Library | Mbale Centre Library | 08/03/2018 | Purchase | 101400.00 | 658.8 JOB | 2018-188 | 08/03/2018 | 08/03/2018 | Books-General | |||||||
| Item Still in Circulation | Non-fiction | Mbarara Centre Library | Mbarara Centre Library | 08/03/2018 | Purchase | 101400.00 | 658.8 JOB | 2018-189 | 08/03/2018 | 08/03/2018 | Books-General | |||||||
| Item Still in Circulation | Non-fiction | Mbarara Centre Library | Mbarara Centre Library | 08/03/2018 | Purchase | 101400.00 | 658.8 JOB | 2018-190 | 08/03/2018 | 08/03/2018 | Books-General | |||||||
| Item Still in Circulation | Non-fiction | Mbarara Centre Library | UMI Main Library | 08/03/2018 | Purchase | 101400.00 | 1 | 658.8 JOB | 2018-191 | 05/04/2024 | 08/03/2018 | Books-General | 06/03/2024 | 05/04/2024 |