Digital marketing strategy : (Record no. 10420)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00615nam a22001817a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 171012b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780749474706 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.872 |
| Item number | KIN |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kingsnorth, Simon. |
| 245 ## - TITLE STATEMENT | |
| Title | Digital marketing strategy : |
| Remainder of title | An integrated approach to online marketing / |
| Statement of responsibility, etc. | Simon Kingsnorth. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | London : |
| Name of publisher, distributor, etc. | Kogan Page, |
| Date of publication, distribution, etc. | 2016. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xi, 324 p. : |
| Other physical details | ill. ; |
| Dimensions | 23 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes bibliographical references and index. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Electronic commerce |
| General subdivision | Management. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Internet marketing. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Strategic planning. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Books-General |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Item Still in Circulation | Non-fiction | UMI Main Library | UMI Main Library | 10/12/2017 | 658.872 KIN | 2017-773 | 10/12/2017 | 1 | 10/12/2017 | Books-General | |||||
| Item Still in Circulation | Non-fiction | UMI Main Library | UMI Main Library | 10/12/2017 | 658.872 KIN | 2017-774 | 10/12/2017 | 2 | 10/12/2017 | Books-General | |||||
| Item Still in Circulation | Non-fiction | UMI Main Library | UMI Main Library | 10/12/2017 | 658.872 KIN | 2017-775 | 10/12/2017 | 3 | 10/12/2017 | Books-General |