Digital marketing strategy :
Kingsnorth, Simon.
Digital marketing strategy : An integrated approach to online marketing / Simon Kingsnorth. - London : Kogan Page, 2016. - xi, 324 p. : ill. ; 23 cm.
Includes bibliographical references and index.
9780749474706
Electronic commerce--Management.
Internet marketing.
Strategic planning.
658.872 / KIN
Digital marketing strategy : An integrated approach to online marketing / Simon Kingsnorth. - London : Kogan Page, 2016. - xi, 324 p. : ill. ; 23 cm.
Includes bibliographical references and index.
9780749474706
Electronic commerce--Management.
Internet marketing.
Strategic planning.
658.872 / KIN