Managing marketing in the 21st century : (Record no. 10067)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00688nam a22002057a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 170426b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780979734441 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | UMI |
| Transcribing agency | UMI |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition number | |
| Classification number | 658.802 |
| Item number | CAP |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Capon, Noel |
| 245 ## - TITLE STATEMENT | |
| Title | Managing marketing in the 21st century : |
| Remainder of title | Developing and implementing the market strategy / |
| Statement of responsibility, etc. | Noel Capon and Roy Capon with James Mac Hulbert. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | European ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | NY : |
| Name of publisher, distributor, etc. | Wessex, |
| Date of publication, distribution, etc. | c2009. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxvii, (various pagings) ; |
| Dimensions | 28 cm. |
| Other physical details | ill. ; |
| 500 ## - GENERAL NOTE | |
| General note | Includes index |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| General subdivision | Management. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Capon, Roy |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Hulbert, James Mac |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Books-General |
| Edition | European edition |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Item Still in Circulation | UMI Main Library | UMI Main Library | 04/26/2017 | 658.802 CAP | 2017-032 | 04/26/2017 | 04/26/2017 | Books-General | |||||
| Item Still in Circulation | UMI Main Library | UMI Main Library | 04/26/2017 | 658.802 CAP | 2017-033 | 04/26/2017 | 04/26/2017 | Books-General | |||||
| Item Still in Circulation | UMI Main Library | UMI Main Library | 04/26/2017 | 658.802 CAP | 2017-034 | 04/26/2017 | 04/26/2017 | Books-General | |||||
| Item Still in Circulation | UMI Main Library | UMI Main Library | 04/26/2017 | 658.802 CAP | 2017-035 | 04/26/2017 | 04/26/2017 | Books-General |