Global marketing / (Record no. 10063)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00545nam a22001937a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 170425b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781292017389 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | UMI |
| Transcribing agency | UMI |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.84 |
| Item number | KEE |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Keegan, Warren J. |
| 245 ## - TITLE STATEMENT | |
| Title | Global marketing / |
| Statement of responsibility, etc. | Warren J. Keegan, Mark C. Green. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 8th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Boston : |
| Name of publisher, distributor, etc. | Pearson, |
| Date of publication, distribution, etc. | c2015 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 608 p. : |
| Other physical details | col. ill. ; |
| Dimensions | 28 cm. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | International trade |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Green, Mark C. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books-General |
| Edition | Eighth edition, |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Checked out | Date last seen | Date last checked out | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Item Still in Circulation | Dewey Decimal Classification | UMI Main Library | UMI Main Library | 04/25/2017 | 1 | 658.84 KEE | 2017-013 | 05/14/2024 | 05/09/2024 | 05/09/2024 | 4 | 04/25/2017 | Books-General | |||
| Item Still in Circulation | Dewey Decimal Classification | UMI Main Library | UMI Main Library | 04/25/2017 | 658.84 KEE | 2017-014 | 04/25/2017 | 4 | 04/25/2017 | Books-General | ||||||
| Item Still in Circulation | Dewey Decimal Classification | UMI Main Library | UMI Main Library | 05/12/2017 | 658.84 KEE | 2017-022 | 05/12/2017 | 05/12/2017 | Books-General | |||||||
| Item Still in Circulation | Dewey Decimal Classification | UMI Main Library | UMI Main Library | 05/12/2017 | 658.84 KEE | 2017-011 | 05/12/2017 | 05/12/2017 | Books-General | |||||||
| Item Still in Circulation | Dewey Decimal Classification | UMI Main Library | UMI Main Library | 05/12/2017 | 658.84 KEE | 2017-012 | 05/12/2017 | 05/12/2017 | Books-General |