000 00923nam a2200229Ia 4500
003 OSt
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020 _a9780750683319
040 _aUMI
_cUMI
_dUMI
082 _bANN
_a658.802
100 _aAnnakin-Smith, Anthony
245 _aThe CIM student's practice and revision handbook :
_bA professional diploma in marketing /
_cAnthony Annakin-Smith, Paul Dixon, Andrew Sherratt.
260 _bButterworth-Heinemann,
_aOxford, UK :
_cc2007
300 _a527 p. ;
_c30 cm
500 _a The only exam practice kit to feature all four modules, the practice and revision book has a bank of additional questions to help students pass their exams first by focusing on key marketing theories and their acceptance.
504 _aIncludes index.
650 _aMarketing management
700 _aDixon, Paul
700 _aSherratt, Andrew
942 _2ddc
_cBK
999 _c94
_d94