000			00577nam a2200217Ia 4500
003			OSt
005			20180529085623.0
008			110411s9999 xx 000 0 und d
020			_a9780750654074
040			_aUMI _cUMI _dUMI
082			_bGUM _a658.8
100			_aGummesson, Evert
245			_aTotal relationship marketing / _bEvert Gummesson.
250			_a2nd ed.
260			_aOxford : _bButterworth-Heinemann, _cc2003.
300			_a350 p. : _c25 cm.
500			_aMarketing
650			_aRelationship marketing
650			_aMarketing - Management.
942			_2ddc _cBK
999			_c906 _d906