| 000 | 01004nam a2200229Ia 4500 | ||
|---|---|---|---|
| 001 | 16418425 | ||
| 003 | OSt | ||
| 005 | 20241115112641.0 | ||
| 008 | 890314c19771976nyu 001 0 eng d | ||
| 020 | _a039472285X | ||
| 040 | _cUMI | ||
| 082 |
_a791.45 _bSHA |
||
| 100 | 1 | _aShanks, Bob | |
| 245 | 1 | 4 |
_aThe cool fire : _bhow to make it in television / _cBob Shanks |
| 250 | _a1st Vintage book edition | ||
| 260 |
_aNew York : _bVintage Books, _cc1976 |
||
| 300 |
_axiii, 318 p. ; _c21 cm |
||
| 500 | _aTable of Contents The producer The staff: princes and attendant players Networks: History and structure Syndication Advertising agencies and sponsors Talent agencies and personal managers The business of television Presentations Production-before, during and after Scripting : form and terms Ratings, or the emperor's clothes Technology and equipment Public, pay, cable and cassette | ||
| 504 | _aIncludes index | ||
| 650 | 0 |
_aTelevision broadcasting _zUnited States |
|
| 942 |
_2ddc _cBK |
||
| 999 |
_c8397 _d8397 |
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