000 00543nam a22001817a 4500
005 20180906125847.0
008 160714b xxu||||| |||| 00| 0 eng d
040 _aUMI
_cUMI
082 _a659.1
_bBOY
100 _aBoyd, Harper W.
245 _aAdvertising management :
_bSelected readings /
_cHarper W Boyd, Joseph W Newman.
260 _aHomewood, Ill. :
_bR.D. Irwin,
_c1965.
300 _axi, 569 p. :
_bill. ;
_c23 cm.
650 _a Advertising
_vCollections
650 _aPublicity
700 _aNewman, Joseph W
942 _2ddc
_cBK
999 _c8180
_d8180