000 00547nam a22001937a 4500
008 160607b xxu||||| |||| 00| 0 eng d
020 _a0582369371
040 _aUMI
_cUMI
_dUMI
082 _a658.8
_bHIL
100 _aHill, Elizabeth
245 _aMarketing /
_cElizabeth Hill and Terry O'Sullivan.
250 _a 2nd ed.
260 _aLondon :
_bLongman,
_c1999.
300 _ax, 428 p. ;
_c24 cm.
440 _aLongman modular texts in business and economics.
650 _aMarketing
700 _aO'Sullivan, Terry
942 _2ddc
_cBK
999 _c6448
_d6448